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Thread: Working on a brochure

  1. #1
    Moderator Schmoderator Fluorescent fluorite, England PlantAKiss's Avatar
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    Hi NASCers [img]http://www.**********.com/iB_html/non-cgi/emoticons/new/smile.gif[/img]

    I have begun working on a color brochure for NASC. For right now, I'm just going to set it up and fill it in with some material pulled from our various topics in the NASC forum. I will place some photos but will eventually will need some "real" photos that maybe the members can offer.

    This will be a rough...once I finish the rough, I will try to post a pic so you can see what it looks like. Then you all can make suggestions as to "official" content and photos.

    I've seen where several members have participated in various plant/CP shows and sales and I thought if we had a brochure handy, people could take some of them to these shows and set them up where interested people can take them and learn about NASC.

    Once its finalized, I can print small quantities here at the office. I just can't print large volumes of them (since they...err...don't know I'm using their color copier...hehe). But if someone knows they are going to be presented with an opportunity where they could promote NASC, then I could mail off some brochures to them.

    One thing that needs to be decided is...a headquarters. NASC needs to have an address so that anyone interested in donating, helping or being a member would have a place to mail TO.

    Thanks to Brooks and others recent efforts, I can mention this rescue as example of NASC at work. That will be good example of what NASC can accomplish.

    Hope to post something for you to look at soon!

    Maybe I can't go dig up plants but I can use my hands in other ways. [img]http://www.**********.com/iB_html/non-cgi/emoticons/new/smile.gif[/img]
    "Fox terriers are born with about four times as much original sin in them as other dogs." - Jerome K. Jerome

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    Suzanne,
    Great idea! The NECPS has a show coming up in late Sept, or Oct. (I forget offhand), so a brochure would be great...Once the date gets closer, I actually hope to connect with you guys so I can come up with an actual presentation.
    17 Nash Rd.
    North Salem, NY 10560

    YOU! Outta my gene pool!

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    Moderator Schmoderator Fluorescent fluorite, England PlantAKiss's Avatar
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    That would be great Dave! [img]http://www.**********.com/iB_html/non-cgi/emoticons/biggrin.gif[/img] That's where we need some promotional material.
    "Fox terriers are born with about four times as much original sin in them as other dogs." - Jerome K. Jerome

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    Moderator Schmoderator Fluorescent fluorite, England PlantAKiss's Avatar
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    OK....here is the rough. This is an 8 1/2 x 11 two-sided color brochure...a tri-fold, 3 panels on each side. The copy can be changed--I was winging it on that. Anything can be changed...except I'd like the Mission Statement on there. The back center panel is set up as a mailer so this can be sealed and mailed on its own if we need to do that. The way it folds, the "What is NASC?" will be the panel that shows on the right when its opened up.

    Some things to bear in mind:

    1) I used my logo just because...its all I had! Can be any logo. Or if we are still deciding on a logo it can be temporary.

    2) Colors can be changed.

    3) Brooks...I hope you don't mind but I borrowed your Leah photo because I needed a group photo of sarras in the wild and that one looks nice. Any photo can be put there...any of yours if you'd give permission or any of anyone elses. Also need another photo...I stuck one of mine in temporarily but want a "wild" one instead.

    4) Copy can be changed. I left the "How Can I Help" blank til I get some feedback on what to put there.

    5) I saw boo boo after I made it into an image file...the second heading on the mission statement should be at the top of the right column. Oooops!

    6) We need a headquarters address. Also an email addy for people who might want to email information on helping, donating OR reporting an endangered area.

    7) I can do a panel insert with a membership/donating form to be included.

    Any comments, suggestions, copy suggestions welcome and appreciated. But note the space available. You don't want TOOOO much copy or nobody will read it. It needs to be short and to the point.

    I just realized I forgot to put information on the NASC forum on there. Oh well...I said it was rough...and I was rushing. [img]http://www.**********.com/iB_html/non-cgi/emoticons/biggrin.gif[/img]



    Front page



    Second page

    ----------------
    Copy...temporary and not "finished"...

    Intro section:

    "The sun pours down like honey over the tranquil panorama of a natural
    wetland bog. Wood thrushes warble a greeting to the day, the pines
    gossip in whispers and sighs, bog orchids and __ dot the landscape with
    color. Water rushes sway to the rhythm of lazy currents, dragonflies
    hover hopefully over puddles, the North American pitcher plants stand
    tall, reaching for the sky with mouths eager for wasps and springtails.
    Suddenly-the delicate song of nature is silenced by the roar of
    bulldozers, backhoes and chain saws. Nature's heady perfume of flowers
    and rich earth is replaced with fumes of fuel exhaust, tar and asphalt.
    What once was green becomes ugly red scars rent into the ground.

    In the blink of eye, all is gone-the rare plants of the wetland
    ecosystem erased forever. The pitcher plants that have grown for
    centuries are laid waste and destroyed, never to exist again in that
    location. Our children's children will never know the joy of that
    watery wonderland and its very beautiful and unique plants. UNLESS..."

    Second paragraph:

    The plight of the North American pitcher plant (Sarracenia) is grave.
    Species and natural hybrids are falling every day to habitat
    destruction, lack of natural burn, and harvesting-for-profit by
    unscrupulous poachers. Without immediate intervention, many of these
    unique plants will disappear and never exist on our planet again. There
    is no longer the time remaining to shake our heads and say "What a
    shame." We must take immediate action to preserve these unique plants
    and their genetic diversity for generations in the future to enjoy as we
    do.

    In 2004, a group of dedicated carnivorous plant growers and enthusiasts
    decided the time was NOW...and the organization North American
    Sarracenia Conservancy (NASC) was formed.

    What is NASC?

    NASC stands for the North American Sarracenia Conservancy. This
    non-profit organization, with the help of the carnivorous plant
    community and other ecology and conservation-minded individuals, hopes
    to achieve a Sarracenia "national collection" which will ensure that
    these unique and beautiful North American carnivorous plants will remain
    in their native environment and public/private collections so future
    generations may enjoy them as much as we do today. This conservation
    effort entails preservation of native Sarracenia sites, conservation
    efforts to save endangered sites, legal, sensitive collections of
    endangered sites for propagation material, propagation of species and
    natural hybrids for future restoration in natural landscapes and
    preservation through stewardship in private collections across the
    country.

    Mission statement taken from the forums...if this is not "official", it needs to be "officalized" so we can use it.

    OK...have at it! Anyone wishing to rewrite this, feel free. [img]http://www.**********.com/iB_html/non-cgi/emoticons/new/smile.gif[/img] Suggestions welcome. [img]http://www.**********.com/iB_html/non-cgi/emoticons/new/smile.gif[/img]



    "Fox terriers are born with about four times as much original sin in them as other dogs." - Jerome K. Jerome

  5. #5
    scottychaos's Avatar
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    PAK,
    WOW! that is fabulous!! [img]http://www.**********.com/iB_html/non-cgi/emoticons/new/smile.gif[/img]
    and I propose we just go ahead and declare your logo the winner! [img]http://www.**********.com/iB_html/non-cgi/emoticons/laugh.gif[/img]
    its obviously the best one..
    we could still vote if anyone thinks its necessary.
    but personally, I dont see the need!
    great work!
    Scot

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    Whats it to ya? Finch's Avatar
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    That looks great! very good
    that makes no logic

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    Arrow

    Very, very nice work for a rush job!!! I especially like you using a line from the song "Suzanne" in there! [img]http://www.**********.com/iB_html/non-cgi/emoticons/new/smile_m_32.gif[/img] Happens to be one of my favorites, too. [img]http://www.**********.com/iB_html/non-cgi/emoticons/biggrin.gif[/img]
    Restore our biosphere, create a new culture of kindness.

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    PAK,
    You may use any of my photos you like. OUTSTANDING work! Brava! iIhave dozens more of sarracenias in the wild. Just let me know what you need. I am here to help.
    I remain a man obsessed with a genus
    Brooks

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