User Tag List

Informational! Informational!:  0
Likes Likes:  2
Page 2 of 3 FirstFirst 123 LastLast
Results 9 to 16 of 19

Thread: Facebook CP groups are nice but....

  1. #9

    Join Date
    Jul 2008
    Posts
    186
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)
    Quote Originally Posted by nimbulan View Post
    People bring this up a lot but I don't see why it's such a big deal. They only have as much information as you give them. ....
    Actually, I wish that was the case but it's not. I am a self-employed insurance agent and Facebook advertising is one of the many ways I gain new clients. Facebook allows me to show ads to people that match a VERY specific criteria and the amount of targeting available at my disposal is quite alarming.

    For instance, if I want, I can show my ads to people 1.) within a 50 mile radius 2.) that are between ages 50-64 who 3.) are self-employed that 4.) make between 100k - 500k annually. Who also 5.) own their homes, not rent. People that 6.) lean conservative or liberal or both, people that 7.) are gay or straight or either one. People that 8.) have shown interest in insurance within the past 6 months. And if I want to be VERY specific I can also target by job title or industry. Now wrap your head around this: Facebook doesn't ask how much you make, they don't ask if you rent or own, they don't ask you if you are liberal or conservative, and they don't ask if your gay or straight. How do they know these things? Also, how do they know if you've shown interest in insurance within the past 6 months (hint: browser history)?

    If you are skeptical about this, try starting a business page and then running an ad. The audience targeting options are mind boggling.

  2. #10
    nimbulan's Avatar
    Join Date
    Feb 2014
    Location
    Oregon
    Posts
    1,335
    Mentioned
    12 Post(s)
    Tagged
    0 Thread(s)
    It doesn't surprise me at all that they would be able to target ads that specifically, but none of that says how many of their users they can obtain that level of detailed information for or whether its even possible for unregistered users. They shouldn't be able to read your browser history, but they can certainly use tracking scripts/cookies to track your web use in real-time (if you're concerned about this there's a great browser addon called Privacy Badger that will block this stuff for you, Ghostery is another good one.) Despite this, I suspect their main source of information is what people put on their Facebook accounts - liked/browsed pages, pictures posted/tagged in, friends, etc. There's a lot of details that can be determined about a person based on careful analysis of the friends they have, where they live, the clothes they wear, etc.

  3. #11
    Cactusdan's Avatar
    Join Date
    May 2016
    Location
    Portland, OR
    Posts
    48
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)
    I don't mind the facebook groups too much.

    I think my biggest issue is that there's just so many of them! How does someone know which are good and bad? Checking them all is just a huge waste of time and the sheer multitude makes it easy for scammers and poachers to just move to a new group.

    Forums are nice because, as nim mentioned, they're conducive to long-term discussions as well as do a better job at consolidating interest...IMO anyways
    Last edited by Cactusdan; 09-14-2016 at 09:47 AM.

  4. #12

    Join Date
    Jul 2008
    Posts
    186
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)
    Facebook partners with data collection companies that show your purchasing history (both online and offline), and they develop a "buyer profile" based off of the things you mentioned + data gathered from other sources completely outside of Facebook. They also embed cookies to track your browsing history and if you've clicked on an ad in the past, they embed a cookie in your browser so they can re-target you for the same or similar ads in the future. Yes those cookies can be blocked by any number of extensions or even by the browser's settings. Even if you access the internet via FireFox + FoxyProxy and a dedicated private proxy server, behind 3 firewalls and a router, all the while keeping the information you provide at registration to a minimum, they'll still have enough data on you to target some ads. However, Facebook does allow people to opt-out of being pinpoint targeted for ad placement but most people don't know this and wouldn't be bothered to actually do it.

    There's an article about all of this here: Facebook Lets Advertisers Tap Purchase Data Partners To Target Customers, Categories Like Car-Buyers | TechCrunch

  5. #13

    Join Date
    Jul 2008
    Posts
    186
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)
    That's not enough to make me or others stop using it, but it just shows that Facebook does not limit their data mining to what goes on within their platform.

  6. #14
    nimbulan's Avatar
    Join Date
    Feb 2014
    Location
    Oregon
    Posts
    1,335
    Mentioned
    12 Post(s)
    Tagged
    0 Thread(s)
    Quote Originally Posted by Cactusdan View Post
    I don't mind the facebook groups too much.

    I think my biggest issue is that there's just so many of them! How does someone know which are good and bad? Checking them all is just a huge waste of time and the sheer multitude makes it easy for scammers and poachers to just move to a new group.

    Forums are nice because, as nim mentioned, they're conducive to long-term discussions as well as do a better job at consolidating interest...IMO anyways
    Well that problem isn't specific to Facebook. There are a LOT of different CP forums out there too. There's always a bunch of people who want to be in charge so they make their own forum/group for various reasons. It just ends up fragmenting the community, but the alternative of having everybody in the same place would cause too many problems (just think back to how many people have left various forums due to conflicts with other users.) In a way, I think Facebook actually cuts down on this problem by limiting the accessibility of older discussions. It still happens of course, but I feel like it's less of a problem there.

    And yes, ramdacc, I do realize how intrusive Facebook is but focusing so much on them isn't a good idea because they are far from the only company doing this. We don't want to give people the impression that Facebook is the only one. Personally, I try to avoid Google products (though it's difficult to avoid Youtube since pretty much every video on the internet is posted there) and keep my interactions with Facebook to a minimum, though I see it as a necessary evil since social networks have become such a ubiquitous part of modern life. I literally have no other way to keep in contact with many people I know.

    There are other issues as well - I've been told by people in the industry that if a job recruiter sees that you have no presence on Facebook, their first thought is to wonder what you're trying to hide. With no account, others can freely post things on there that may make you look bad and you have no control over this content.
    Last edited by nimbulan; 09-14-2016 at 10:18 AM.

  7. #15

    Join Date
    Jul 2008
    Posts
    186
    Mentioned
    0 Post(s)
    Tagged
    0 Thread(s)
    Quote Originally Posted by nimbulan View Post
    And yes, ramdacc, I do realize how intrusive Facebook is but focusing so much on them isn't a good idea because they are far from the only company doing this.
    I very much agree and that's kinda my point. People avoiding Facebook always use the information I posted as a reason to stay away from it, but a lot of Facebook's data comes from outside sources, meaning they aren't the only one's that have access to it. Those data companies sell that information to whomever is willing to pay for it. I've bought marketing lists from companies like Salesgenie and their targeting criteria are just as specific as Facebook's. What I'm getting at is, people need to realize that their personal information isn't infinitely "safer" just because they aren't on Facebook. Embrace it for what it's good for, but it does have it's drawbacks (my original post, for instance).

  8. #16

    Join Date
    Nov 2013
    Location
    Hacienda Heights, CA USA
    Posts
    1,361
    Mentioned
    6 Post(s)
    Tagged
    0 Thread(s)
    I use forums for other hobbies as well and the experience just feels of a higher quality than I would get from Facebook. I just don't feel like others that Facebook is conducive to serious discussion. Wish I could say that I didn't use it for anything else either.

Page 2 of 3 FirstFirst 123 LastLast

Similar Threads

  1. Facebook Question Not Being Anewered On Facebook:
    By jimscott in forum General Discussions
    Replies: 5
    Last Post: 05-02-2013, 07:38 AM
  2. Local Groups
    By James H in forum General Discussions
    Replies: 0
    Last Post: 03-15-2010, 05:06 PM
  3. Any local CP groups near Michigan?
    By GP_Princess in forum General Discussions
    Replies: 0
    Last Post: 07-06-2008, 12:20 AM
  4. Public Groups
    By Clint in forum General Discussions
    Replies: 12
    Last Post: 01-26-2007, 07:01 PM
  5. What music groups does everyone like?
    By TunaSurprise in forum General Discussions
    Replies: 44
    Last Post: 04-30-2005, 06:42 PM

Tags for this Thread

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •